La Jolla Village Merchants Association is honored to have been nominated for the Best Membership Organization in La Jolla. Please vote for us along with all of your favorite La Jolla businesses. La Jolla is filled with incredible restaurants, boutiques, galleries, wellness businesses, service providers, and hidden gems — and now is the time to make sure your business gets the recognition it deserves.
Voting is now open for the 2026 Best of La Jolla Reader’s Choice Awards, giving the community a chance to celebrate the businesses, people, and places that make La Jolla so special.
Whether you’re a longtime local favorite or a newer business building momentum, participating is a fun and powerful way to increase visibility, energize your customers, and remind people why they love supporting local.
Why Participate?
Being nominated — and encouraging your customers to vote — can help:
- Increase awareness of your business
- Drive traffic to your website and social media
- Strengthen customer loyalty
- Create excitement and community engagement
- Give your team something fun to rally around
- Earn serious bragging rights if you win
And honestly? People love supporting businesses they already adore. Sometimes they just need the reminder to cast a vote.
Who Can Participate?
Businesses located in the 92037 and 92122 ZIP codes are eligible to participate. Eligibility is verified through business licenses, websites, and social media presence.
Important Voting Details
Voting takes place online only through the official ballot:
A few important rules:
- Voting closes June 30, 2026
- Each person may vote once per category
- Complete voter information is required for votes to count
- Categories cannot be changed once voting begins
- Fraudulent voting or ballot stuffing is prohibited and monitored through automated security systems
The competition is designed to be fair, fun, and to highlight the amazing small businesses that make La Jolla unique.
Winners Announced This Fall
Winners will be announced in September and October 2026 by the La Jolla Village News and Times of San Diego.
Recipients will receive:
- A winner’s certificate
- Community recognition
- Major local visibility
- And of course… yearlong bragging rights
Time to Rally Your Fans
If you decide to participate, don’t be shy about spreading the word. Share the voting link in your newsletters, social media posts, at your register, on receipts, and in conversations with loyal customers.
La Jolla’s small businesses are the heartbeat of the community — and this is a chance to celebrate the people and places that make the Village shine.


