Request a Ribbon Cutting

Have you recently opened a business in La Jolla Village? Are you planning a grand opening celebration or reception? La Jolla Village Merchants Association is here to help promote and publicize your event.

Ribbon Cutting Ceremonies are a time-honored tradition and represent a new beginning in our community. If you would like to request a Ribbon Cutting Ceremony, please complete the Ribbon Cutting Request form below. We will assist with press coverage, social media, event listings, photography and — of course — provide the ribbon and scissors for the big day!

Not sure if you’re a member?

All businesses located within the 30 block area of the La Jolla Business Improvement District are assessed an annual fee by the City of San Diego as noted on your business license. This fee constitutes your membership in THE LJVMA which is a local nonprofit business association for the downtown village of La Jolla. There is an elected volunteer Board of Directors from these businesses. Through the Board of Directors, economic development programs and policies are created to enhance the La Jolla business community. Annual fees to the City range from $45 to $350.

If your business is located on one of the following streets you are very likely a member of The LJVMA: Prospect, Coast Blvd., Herschel, Girard, Pearl, Fay, Ivanhoe, Wall St. La Jolla Blvd (7300-7600 blocks), Torrey Pines Rd. (1000-1100 blocks), Bishops Lane, Cave, Silverado, Kline, Roslyn Ln, Drury Ln. If you are located in these areas, there is no need to join. Your business license qualifies you as a member and you will automatically receive newsletters and election information via the postal service.

Ribbon Cutting Request Form

Please note that completion of this request form does not schedule your event. Upon completion of this form, you will receive a response from the La Jolla Village Merchants Association discuss your request and complete the scheduling process.

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  • i.e. special guests, sales, food, beverage, entertainment, giveaways, prizes, charity tie-in, etc. (to be used in marketing materials and in event listings)
  • This field is for validation purposes and should be left unchanged.