For the first time, three of the world’s most iconic beach communities are teaming up to help their businesses and visitors make the very most out of the 100 days and nights which occur between Memorial Day and Labor Day weekends.
While these three communities, located in the northernmost part of the City of San Diego, share sun, sand and surf, they each have their own very distinct personalities, attractions, and events. 100DaysofSummer.fun is a promotional campaign that will help visitors and residents, no matter what their interests, find the perfect way to spend each and every summer day. There’s so much to do in San Diego and often summer feels too short.
This campaign will feature a curated calendar and dedicated social media listing the many activities happening in each beach town with one featured event each day. Over the course of the summer, there will be contests, games, prizes, giveaways and so much more to help all ages further enjoy the fun of PB, OB and La Jolla. You’ll never be bored again!